Scaling Trendora (E-Commerce)

Ankit Sharma, founder of Trendora, came to us overwhelmed. His Shopify-based e-commerce store was sitting on a goldmine of great products - trendy accessories and home goods that actually sold - but his marketing felt like a mess.

He had hired a freelancer. Then an agency. Then another. Each one left him more confused. There was no structure. No direction. No one who actually understood the business.

What Was Going Wrong

• Ads were getting clicks, but no consistent sales.

• The creative was generic and didn-t reflect the brand.

• No one gave Ankit clarity on what was working and what wasn-t.

• He was spending $500/month and seeing nothing predictable in return.'

What We Did Differently

When Dynamic Augments stepped in, we didn-t touch a campaign for 7 days. Instead, we:

• Audited his website, funnel, social content, and ad manager

• Broke down the buyer psychology for his top 3 products

• Identified missing pieces in his customer journey

• Rebuilt his acquisition strategy from the ground up using first principles

We didn-t throw more noise at the wall. We built a focused, predictable system.

The Strategy

We developed a 3-phase roadmap:

• Phase 1 - Fix the fundamentals: Clean visuals, persuasive hooks, and high-converting landing pages

• Phase 2 - Launch A/B tests on product-led creatives with urgency-based angles

• Phase 3 - Scale only what worked with precision

The Results

• ROAS nearly doubled within 30 days

• 3X increase in checkout initiations

• Crystal-clear dashboards helped Ankit know exactly what was working

• He no longer felt like he was gambling his budget - he was investing

Where We Left Off

Today, Trendora has a functioning system that converts. Ankit is no longer stuck in -try anything- mode. He has clarity, confidence, and a marketing team that actually gets it.