Scaling SunEdge Tech

The Challenge

SunEdge designs industrial solar arrays. Cold outreach was manual and low-yielding.

• SDRs sent 50+ emails a day with <1.5% reply.

• Follow-ups inconsistent.

• Personalization at scale felt impossible.

Our AI Outreach Engine

We deployed an automation stack that:

• Scraped verified contacts for facilities managers and architects.

• Auto-generated personalized cold emails and LinkedIn InMails.

• Ran 5-step multichannel sequences. Scored leads and auto-booked calls on high intent.

Execution Details

• Persona-based GPT prompts for ultra-relevant copy.

• Personalized video thumbnails.

• Dashboard for engagement scoring and next actions.

• Team training for dynamic targeting.

Measured Wins (10 Weeks)

• Reply rate up to 7.8%. 61 qualified meetings booked.

• Pipeline value - $240,000.

• SDRs focus on closing, not cold outreach

Client Note

It felt like we had 5 reps booking meetings nationwide-except it was all automated.- - Arjun Khanna, CEO